diff --git a/include/image.mk b/include/image.mk
index 3f6556874a..43980bc394 100644
--- a/include/image.mk
+++ b/include/image.mk
@@ -255,7 +255,7 @@ define Image/mkfs/cpiogz
 endef
 
 define Image/mkfs/targz
-	$(TAR) -czpf $(BIN_DIR)/$(IMG_PREFIX)$(if $(PROFILE),-$(PROFILE))-rootfs.tar.gz --numeric-owner --owner=0 --group=0 --sort=name -C $(TARGET_DIR)/ .
+	$(TAR) -czpf $(BIN_DIR)/$(IMG_PREFIX)$(if $(PROFILE_SANITIZED),-$(PROFILE_SANITIZED))-rootfs.tar.gz --numeric-owner --owner=0 --group=0 --sort=name -C $(TARGET_DIR)/ .
 endef
 
 E2SIZE=$(shell echo $$(($(CONFIG_TARGET_ROOTFS_PARTSIZE)*1024*1024)))